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Futuristic Dynamic Window Display
addtimes：2025-07-19 click：342 author：Gimsun
In the fast-paced city, exercise is not only a physical movement but also a transcendence of the spirit. This time, with creativity as the pen and technology as the ink, we crafted a set of futuristic dynamic display windows for the sports brand HOKA, turning the brand concept of "Ahead of your time" into a visual feast.
The display reflects HOKA's brand spirit "Ahead of your time." Hence, we chose illuminated props as the main framework. These props are crafted from high-strength iron art, combining load-bearing capacity with design flexibility. The matte texture emphasizes a hardcore industrial style. Sharp geometric lines, paired with hollow processing, offer a lightweight and transparent yet sturdy and durable structure, providing a visual framework for the play of lights.
The iron frame surface undergoes anti-rust treatment and matte spraying, offering a delicate touch and scratch resistance, balancing practicality with a high-end appearance.
The light tubes are tailor-made according to the window size and display needs, supporting adjustments in color temperature, brightness, and dynamic lighting effects, presenting dynamic streaming light effects suitable for different ambient lighting and brand themes. The background panel, made from semi-transparent red frosted acrylic, adds a transparent layered feel to the space.
The lighting props with dynamic streaming light perfectly convey HOKA's forward-thinking approach to the audience.
